Understanding Strength Part 2 - What Is Strength?
What is strength? Definitions of strength: The quality or state of being strong Physical capacity for exertion or endurance The ability...
Understanding Strength Part 1 - The Benefits Of Strength
Strength is widely regarded as the cornerstone of athletic performance and an important aspect of fat loss and health. Maintaining...
Metabolic Conditioning For Fat Loss And Performance
Metabolic Conditioning has always been a staple in strength & conditioning, and the term has become a fitness buzzword in the last...
Are You Really Weaker Than Your Excuses?
“I’ll start when…” “I would start an exercise program…but” “I know I should eat better…but” I’m going to call-out a few of the biggest...
5 Reasons You're Not Getting Lean
I speak to a lot of people who claim they’ve ‘tried everything’ when it comes to losing body fat. What they actually mean is: ‘I’ve tried...
The Most EFFECTIVE Diet In The World!
I feel inclined to write this based on something I saw on social media in the last few days. A friend of mine posted about ‘the most...
It's NOT F***ing Body Shaming!
So the image of this post has been circulating the internet in the last few days… This is somebody clearly objecting to what is...
Stimulate, Don't Annihilate.
'In an ignorant fitness society, the value of exercise is determined on how crappy you feel afterwards'. - Dr. John Rusin Metabolic...
The Diet Industry Is a Lie - Part 2
The ‘Diet Industry’ Approach to Weight Loss Is Fundamentally Flawed. Obesity and associated illnesses are now one of the most serious...
The Diet Industry Is a Lie - Part 1
The diet industry is currently worth an estimated $60,000,000 (£46.3b) annually. Millions of people buy into this industry every year in...